IoD launches Māori cultural intelligence mobile app

Hautu mobile app image on a green sea and sand background
author
Institute of Directors
date
29 Jul 2022

The Institute of Directors in New Zealand (IoD) has today launched a Māori cultural intelligence mobile app to support its members and staff on their journey with te ao Māori.

The app has been named Hautū, which means to lead or to guide. It is also the term used for the leaders in a waka that call the time to the paddlers to travel in the same direction.

The app provides a range of resources to support IoD members and staff to develop literacy and confidence in te reo Māori. This includes interactive tools to help with pronunciation, greetings, learning their pepeha, formally opening and closing meetings, understanding tikanga and other foundation level skills.

The tool also provides a range of useful resources such as karakia (prayers or blessings), waiata (songs) and a kupu (glossary) of key terminology.

“We hope that wherever directors are in their own cultural journey, the app will provide a simple reference to help build their knowledge and confidence when using te reo and in applying key aspects of te ao Māori in a business or community setting,” says IoD Chief Executive Kirsten (KP) Patterson.

“This app will be an important taonga for IoD staff, including our branch and facilitator networks. Increasing te reo literacy and building our internal understanding of te ao Māori is a fundamental layer of the IoD’s Te Kākano strategy.

“This strategy recognises the importance of diversity around the board table, and our commitment as an organisation to building cultural competence,” says Ms Patterson.

The Hautū app was co-developed by the IoD and Kiwa Digital. This project is based on a tried-and-tested model designed by Kiwa, which has developed more than 75 tailored apps for a range of public and private clients.

The app can be downloaded for free from the Google Play Store for Android devices and the App Store for Apple devices. It can be found by searching for Hautū.

He taupānga o te Institute of Directors ki te tautoko i te ara ahurea a te tumuaki

I tēnei rā i whakarewatia e te Institute of Directors (IoD) o Aotearoa tā rātou taupānga mōhiohio ahurea Māori, hei tautoko i ngā kaimahi e whai nei i te ara ki te ao Māori.

Ko te ingoa o te taupānga nei ko Hautū, ko tōna whakamārama, he arataki, he ārahi hoki. He ingoa hoki e pā ana ki te kaituki o te waka, e ngātahi ai te hoe o te rōpū.

Kei tēnei taupānga ngā momo rauemi hei tautoko i ngā mema me ngā kaimahi ki te whanake reo matatini me te māiatanga ki te reo Māori. Mai i ngā taputapu pāhekoheko hei āwhina ki te whakahua kupu, te tuku mihi, te ako pepeha, te tuwhera me te whakakapi hui me te aro anō ki ngā tikanga me ngā pūkenga tūāpapa hoki.

Ko ētahi o ngā rauemi e pā ana ki te karakia, ki te waiata me tētahi kupu taka hoki.

“Ko te tūmanako ia, ahakoa kei hea te tumuaki i runga i tana ara ahurea, mā tēnei taupānga e tautoko i a ia ki te whakapakari ake i ōna māramatanga me tōna māia ki te whakamahi i te reo Māori me te whai i ngā tikanga o te ao Māori ki tōna pakihi, ki te hapori hoki,” hei tā te Tumu Whakarae o IoD a Kirsten (KP) Patterson.

“Ka noho hoki te taupānga nei hei taonga whakahirahira mō ngā kaimahi o IoD, tae atu ki ngā peka me ngā taura here kaiwhakarite. Mā te whakarahi i te reo matatini me te waihanga i ngā māramatanga ki te ao Māori, tētahi raupapatanga o te rautaki o IoD, ko Te Kākano.”

I hoahoatia tēnei taupānga e te IoD me Kiwa Digital. Ko te tauira i whakamahia kua taunga kē, kua hoahoatia mai rā anō e Kiwa Digital, kua neke atu i te 75 ngā taupānga kua āta hangaia e rātou mō ngā kiritaki tūmataiti, tūmatanui hoki. 

Ka taea te tikiake koreutu mai i te Google Play Store mō ngā pūrere Android me te App Store mō ngā pūrere Apple. Kātahi ka rapu i te ‘Hautū’.

ENDS

For more information, please contact/ Mō ētahi atu pārongo, whakapā atu ki a:

Mark Russell (he/him)
Head of Strategic Communications
Institute of Directors
027 297 0178
Mark.Russell@iod.org.nz