Craig is a fully qualified Chartered Accountant and member of both the Chartered Accountants of New Zealand / Australia and the Institute of Directors (IoD). Craig established Business Innovators Ltd in 2002 which specialises in business turnarounds through providing strategic growth and management advice to a wide range of small and medium sized businesses. Craig also provides ongoing Director, Chair and Advisory Board services, including regularly facilitating director level training for the IoD since 2009 around the topics of Governance, Finance and Strategy. Prior to setting up Business Innovators, Craig worked as a Chartered Accountant, including in a Senior Management capacity at PricewaterhouseCoopers and received the 2005 Young Accountant of the Year Award for the Southern Region.
Over the years, a number of Craig’s clients have won various business awards throughout New Zealand including; Small to Medium Exporter of the Year Award, A national Maori Business Award, Supreme Business of the Year in the Nelson Business Awards, First place on the Deloitte Unlimited Fast 50 list.
Executive and Directorship roles over the past 25 years in the food, data, technology, business development, education, and engineering sectors have resulted in many years of governance, strategy and organisational development experience.
Currently Craig is the owner and Director of a South Island based food manufacturing and retail business; The Divine Cakes and Desserts Group, and employs over 40 staff.